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Articles about SEO

no fluff, just practice
breakdowns of real projects
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articles in this section
Practical articles on SEO: how to promote a website in Yandex and Google, work with behavioral factors and choose between SEO and ads.
SEO
Title and Meta Description Tags: Rules and Examples for Different Page Types SEO

Title and Meta Description Tags: Rules and Examples for Different Page Types

How to write title tags and meta descriptions that help pages rank and earn clicks: practical rules, templates for every page type and common mistakes.
Technical SEO Audit Checklist You Can Run Yourself SEO

Technical SEO Audit Checklist You Can Run Yourself

A step-by-step technical SEO audit checklist: indexing, duplicates, redirects, speed, mobile and structured data — what to check and with which tools.
Keyword Research and Semantic Core: A Step-by-Step Guide SEO

Keyword Research and Semantic Core: A Step-by-Step Guide

How to build a semantic core yourself: keyword sources, cleaning, clustering and mapping queries to pages on your site.
SEO or PPC Advertising: Which Should Your Business Choose? SEO

SEO or PPC Advertising: Which Should Your Business Choose?

Compare SEO and PPC by speed, cost per lead and long-term value. Learn when SEO pays off, when PPC wins and how to combine them without overspending.
Yandex Behavioral Factors: How to Improve Rankings SEO

Yandex Behavioral Factors: How to Improve Rankings

Which behavioral metrics Yandex takes into account, how to improve them with legitimate methods and why manipulating them leads to lost rankings.
How to Promote a Website in 2026 SEO

How to Promote a Website in 2026

Current ways to promote a website: SEO, PPC, content and reputation. See what has changed in 2026, where to start and how to allocate your budget.
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